New Brand Name - Press releaseSubmitted by Ingrid Hutzler on Tue, 22/04/2014 - 18:38
At its recent annual conference in Dunedin the society unanimously adopted the brand name of "Birds New Zealand" in the hope that this will improve the awareness, understanding and relevance of the society to the general public. While a similar move has been proposed before, this brand name change only relates to our more popular activities and particularly those where we are interacting with the public. Importantly, Birds New Zealand will be the new name for our journal Southern Bird from 2014. The society’s website, brochures, notices and posters will gradually be changed also to reflect our new branding. Notornis will continue to be the scientific journal of the Ornithological Society of New Zealand. Council sees this as the first step in reviewing the society's strategic plan, and members will be advised of further initiatives as they develop.
You can read the Press Release here.